Gallery is Vancouver’s newest and fastest-growing premier nightlife destination, fusing the best of Vancouver entertainment with an exotic Vegas-style experience. For the Big Fish Creative team, designing a brand as luxurious and unforgettable as the club itself proved to be an exhilarating challenge.
To ensure the elegance and prestige of Gallery were effectively communicated in a welcoming manner, the BFC team carefully sculpted the brand around sleek typography — stylistically driven and positioned to evoke curiosity and imagination. For Gallery’s launch, we developed a full-scale, aware-focused campaign with collateral extending from eye-catching business cards to breathtaking billboard ads. As one of Vancouver’s best entertainment establishments, we’re honoured to have helped shape a brand as ever-versatile its application as Gallery.